Top 5 Latest Beauty Releases from @cosme 2025
Be the first to try the NEWEST Japanese beauty products! From K-beauty PDRN serums to at-home laser treatments, these just launched in Japan.
Top 5 Latest Beauty Releases from @cosme 2025 ✨
For Singaporeans heading to Japan: Want to be the first among your friends to try the NEWEST Japanese beauty products? These 5 latest releases are flying off @cosme shelves right now—some literally launched THIS WEEK! Get them before they sell out or hit Singapore at double the price!
Why Buy Latest Releases in Japan?
Japanese beauty brands launch new products WEEKLY, and many never make it to Singapore. Even if they do, you'll wait 6-12 months and pay 50-80% more. Be a trendsetter, avoid markups, get full selection, and enjoy authentic formulas!
🆕 Top 5 Latest Releases (October-November 2025)
1. Anua PDRN Hyaluronic Acid 100 Serum - ¥3,850 (~S$35)

@cosme Ranking: #1 Serum Category (NEW ENTRY!)
Launch Date: September 2025
Why It's Trending: K-beauty's hottest ingredient hits Japan
This Korean brand took Japan by storm in 2025 with their PDRN serum. PDRN (Polydeoxyribonucleotide) is extracted from salmon DNA and is THE ingredient Korean dermatologists use for skin regeneration. Now Japanese beauty enthusiasts are obsessed!
What Makes It Special:
- 100% PDRN concentration - Highest on the market
- Salmon DNA technology - Repairs damaged skin at cellular level
- Hyaluronic acid boost - Deep hydration + plumping
- Lightweight watery texture - Absorbs in seconds
Perfect For: Acne-prone skin with scarring, sensitive/irritated skin, aging skin needing regeneration, post-laser/treatment recovery
Singapore Availability: NOT YET! Anua just entered Japan market. Singapore launch estimated mid-2026 at S$65-75.
Where to Buy: @cosme stores (Shibuya, Harajuku, Shinsaibashi), Plaza/Loft beauty sections, Don Quijote K-beauty corners
Pro Tip: Japanese beauty YouTubers are calling this "the affordable alternative to Rejuran injections." Buy 2-3 bottles!
2. KOMFYMED Revitalizing Toner - ¥4,180 (~S$38)

Launch Date: November 3, 2025 (JUST LAUNCHED TODAY!)
Category: Toner/Essence Hybrid
Why It's Trending: Medical-grade skincare meets daily routine
KOMFYMED is a new Japanese brand that bridges dermatology and daily skincare. Their Revitalizing Toner launched TODAY and is already creating buzz for its "clinic-quality" formula at drugstore prices.
What Makes It Special:
- Medical-grade ingredients - Developed with dermatologists
- Niacinamide 10% - Brightening + pore refining
- Ceramide complex - Barrier repair
- pH-balanced - Gentle enough for sensitive skin
Perfect For: Dull, uneven skin tone, large pores and oily T-zone, sensitive skin needing gentle brightening, anyone wanting "glass skin" effect
Singapore Availability: Unknown. Brand is Japan-exclusive for now.
Where to Buy: Major drugstores (Matsumoto Kiyoshi, Sundrug), @cosme stores, Tokyu Hands beauty floors
3. 3650 Liquid Eyeliner in Khaki - ¥1,650 (~S$15)

Launch Date: October 2025
Category: Eyeliner
Why It's Trending: Khaki/olive green is THE color of autumn 2025
Move over, black eyeliner! Japanese makeup artists declared khaki/olive green the must-have eyeliner shade for autumn 2025. 3650's new khaki liner is selling out because it's the perfect "soft yet defined" look.
What Makes It Special:
- Trendy khaki shade - Softer than black, more interesting than brown
- Ultra-fine brush tip - 0.1mm precision for perfect lines
- Waterproof + smudge-proof - Survives humidity and tears
- Easy removal - Comes off with warm water (film-type formula)
Why Khaki Works: Flatters Asian skin tones, brings out warmth in eyes, daytime appropriate, makes eyes look bigger, versatile
Singapore Comparison:
- Similar trendy eyeliners at Sephora: S$28-35
- Japan Price: ~S$15
- Savings: S$13-20 (46-57% cheaper!)
Where to Buy: @cosme stores (brand is @cosme exclusive!)
4. RISM Pico Laser Needle Spot Pack - ¥2,980 (~S$27)

Launch Date: October 2025
Category: Spot Treatment Mask
Why It's Trending: At-home "laser" treatment technology
RISM created a sheet mask that mimics the effects of pico laser treatments (those S$500-800 procedures at aesthetic clinics!). It uses microneedle technology to deliver brightening ingredients deep into skin—no pain, no downtime.
What Makes It Special:
- Microneedle technology - 1,500 dissolving needles per sheet
- Pico laser-inspired - Targets pigmentation like professional treatments
- Tranexamic acid + niacinamide - Powerful brightening duo
- One-time intensive treatment - Use weekly for visible results
Perfect For: Stubborn pigmentation that won't fade, post-acne marks, sun damage and age spots, anyone considering laser treatments (try this first!)
Singapore Comparison:
- Pico laser session at clinic: S$500-800
- Microneedle masks at Sephora: S$45-60
- Japan Price: ~S$27
- Savings: Massive! Plus, no clinic appointment needed!
Where to Buy: @cosme stores, Plaza/Loft, Tokyu Hands
Pro Tip: Buy a box of 5 sheets (¥13,900/~S$125). Use weekly for 5 weeks = one course of treatment. Still cheaper than one laser session in Singapore!
5. Clé de Peau Beauté Holiday Collection 2025 - ¥8,800-15,400 (~S$79-139)

Launch Date: November 1, 2025
Category: Limited Edition Gift Sets
Why It's Trending: Luxury holiday packaging + exclusive shades
Clé de Peau Beauté (CPB) is Shiseido's ultra-luxury line, and their holiday collections are legendary. The 2025 collection features stunning packaging inspired by "Radiant Bloom" with exclusive makeup shades you can't buy individually.
What's in the Collection:
- Radiant Cushion Foundation Set - Limited edition case + refill
- Eye Color Quad - Exclusive holiday palette
- Lipstick Duo - Two limited-edition shades
- Skincare Set - La Crème + serum in travel sizes
What Makes It Special:
- Collectible packaging - Gorgeous gold and floral design
- Exclusive shades - Not available in regular line
- Gift-ready - Beautiful boxes, no wrapping needed
- Value sets - 20-30% cheaper than buying items separately
Singapore Comparison:
- CPB products at Takashimaya SG: 40-50% markup
- Holiday sets (if available): S$180-250
- Japan Price: ~S$79-139
- Savings: S$40-110 per set!
Where to Buy: CPB counters at luxury department stores (Takashimaya, Isetan, Mitsukoshi), Duty-free shops
Pro Tip: Holiday collections sell out by mid-December. If you're traveling in November, grab them immediately! These make perfect Christmas gifts.
Final Verdict: Worth Hunting Down?
100% YES! These aren't just "new" products—they're trending for good reasons. The Anua PDRN serum alone is worth the trip (it's going to be EVERYWHERE in 2026). Plus, being the first in your friend group to discover these products? Priceless!
Get these before they go viral and sell out! 🇯🇵✨